Learn more about us
Ruoke Holiday Village has been run by the Laukkanen family-owned company for 50 years. It is a hugely popular holiday destination, where guests can enjoy a fantastic holiday in nature with delicious food and a wide range of activities.
About us
Ruoke Holiday Village is located on the shore of Puruvesi lake, known for its clear waters and abundant fish stock. The popular Holiday Village has grown from year to year, and nowadays it offers an extensive range of accommodation and activities all year round.
Tourism activities on Ruokkeenniemi peninsula began in the early 1970s. The founders of the Holiday Village, Raija and Pentti Laukkanen, thought that the approx. 20 hectares of land the family had inherited on the shore of Puruvesi could provide work and a second income for their small farm. In the first spring, two 14m2 log cabins were built, and rented out from the home farm.
On 3 June 1970, the first guests arrived at Ruoke for a holiday. Gradually, the company expanded operations; building more cabins, and in the mid-1970s a small kiosk was set up in the Holiday Village. It sold ice cream and refreshments to guests, and Pentti’s father Väinö would give children horse-drawn cart rides. More experienced children could also ride the farm’s horse.
By 1980, the Holiday Village was so successful that the kiosk was expanded into a café. Pentti and Raija built a house in conjunction with the café, and moved in along with their children Mari and Mika. At that time, the Holiday Village replaced farm work as the family’s main source of income.
In the late 1980s, the first cottages suited for year-round use were built. Footfall at the campsite also increased; the original tents had given way to caravans, and more pitches were set up at the campsite. Fishing trips also increased. Trolling competitions were held in the area, and in autumn Puruvesi attracted fishing enthusiasts with nets and rods. The fishermen wanted to eat the fish they had caught, so the company began to manufacture preserved fish products. That’s how the company Laukkasen Kala Oy was founded.
In the 1990s, operations really increased. The restaurant also saw growth when it was expanded in 1997 and new production facilities for fish processing were built in conjunction with the main building. Around 15,000 – 20,000 tins of vendace, roach, powan and rainbow trout were manufactured there annually, and of course smoked and cured salmon were served at the restaurant.
The number of cabins and cottages grew in the 2000s, and caravans occupied pitches at the campsite. Operations are increasingly under way place year-round, and the restaurant is no exception. Now the area is home to 25 cabins and cottages, around 80 pitches, a guest harbour, and great opportunities for activities. Today, Ruoke Holiday Village offers high-quality holiday services for all seasons.
Welcome to Ruoke!
Discover the Ruoke Holiday Village
Upcoming events at Ruoke Holiday Village
Padel Weekend
Start the outdoor padel season on the shores of Puruvesi!
The package for four (4) people includes:
– 2 nights’ accommodation in high-quality holiday cottages (Fri–Sun) for 4 people
– breakfast on both mornings
– 3 x 1.5-hour padel court sessions (bring your own equipment)
Price: €125 per person / €500 for 4 people
Availability
The offer is valid for bookings made for stays between 17 April and 13 June 2026.
You can also book the special-price cottage weekend by email: info@ruokkeenlomakyla.fi
Puruvesi salmonid stocking dates 31.10.–1.11.2026
The Puruvesi salmon stocking dates bring together fishing and water management enthusiasts for an autumn event. During the weekend, you can learn about stocking operations and participate in the important work of maintaining fish stocks.
The event offers an interesting program and the opportunity to spend time in the beautiful autumn nature on the shores of Puruvesi.
More information about the event will be published closer to the date.
More information closer to the date.
Puruvesi autumn fishing 5–6 September 2026
The Puruvesi Autumn Swivel Fishing Competition brings together fishing enthusiasts once again to enjoy the autumnal competitive atmosphere in the stunning lake scenery. The event is held in Puruvesi, and the competition center is Ruoke Holiday Village.
The competition is organized by Karjalan Kalamiehet ry, and the event offers a great opportunity to test your skills and spend time with like-minded fishermen.
More information and registration:
www.karjalankalamiehet.fi/puruveden-syysuistelu
Contacts:
Office tel. 050 349 2444
Jarkko Lampinen tel. 044 587 0296
Maarit Hurmerinta Duo – 23.7.2026
Welcome to enjoy the atmosphere of Finnish music when Maarit Hurmerinta Duo comes to perform! Maarit’s long and successful career as an artist began in 1972, and over the years she has become one of the most respected interpreters of Finnish music.
Maarit and Sami Hurmerinta form a strong and warm-hearted duo, whose performance is full of genuine love for music. During the evening, well-known songs from over the years will be heard, such as Jäätelökesä and Toiset tytöt, toiset pojat, as well as other beloved tunes.
An atmospheric summer evening full of music, emotion and togetherness is promised.
Puruvesi Race – surf competitions 4–5 July 2026
The Puruvesi Race, held in Puruvesi, brings together surf enthusiasts to compete in stunning lake scenery. The event offers a fast-paced racing atmosphere and a summery feel for both participants and spectators.
More information about the event will be published closer to the date.
Puruvesi Salmon King 2026 – 27–28 June 2026
The legendary Puruvesi Salmon King competition will be held again on 27-28.6.2026! First organized in 1983, the competition brings together fishing enthusiasts for the 42nd time for a traditional rowing-trolling competition.
The starting points of the competition are Ruoke Holiday Village (competition center) and Mäntyranta camping area. Registration is open – come and experience one of the most anticipated events of the summer!
On Saturday evening, the atmosphere continues with the Ruokke competition dances, featuring Telemark Kollektiivi.
See you in the Puruvesi landscape this summer!